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Best Practice: Current TV teams up with Twitter

by Eric Melin on September 30, 2008

Last Friday, Current TV did something unique with the first debate between John McCain and Barack Obama.

They teamed up with Twitter to put real-time Tweets over live broadcasts of the debate.

My friend Ellyn Angelotti, Interactivity Editor and faculty member at The Poynter Institute, told me about it last week. I missed the first one, but I’m going to tune in this Thursday when they do the same thing for the Palin/Biden debate!

Current breaks ground when it comes to multimedia journalism.

Keep an eye on their progress, because they are always experimenting with innovative ways to incorporate social media tools into tired methods of engagement.

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