Have you seen this music video yet? It’s a response from musician Dave Carroll about his experience on United Airlines. Carroll said his pricey guitars were damaged beyond repair at the hands of United employees.
Backstory via Mashable.com from Carroll’s blog:
In the spring of 2008, Sons of Maxwell were traveling to Nebraska for a one-week tour and my Taylor guitar was witnessed being thrown by United Airlines baggage handlers in Chicago. I discovered later that the $3500 guitar was severely damaged. They didn’t deny the experience occurred but for nine months the various people I communicated with put the responsibility for dealing with the damage on everyone other than themselves and finally said they would do nothing to compensate me for my loss. So I promised the last person to finally say “no” to compensation (Ms. Irlweg) that I would write and produce three songs about my experience with United Airlines and make videos for each to be viewed online by anyone in the world. United: Song 1 is the first of those songs. United: Song 2 has been written and video production is underway. United: Song 3 is coming. I promise.
Mashable reports that United called and apologized to Carroll. But how much good does that do if the video goes viral (which it has) and people aren’t aware of the apology? Is an apology enough? Let us know your thoughts in the comments.
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United should pay for his guitar!!
Power to the people! This is the best example of why companies need to be on social media…so they can respond to videos, comments, tweets, and photos. And btw…probably the most creative way of revenge ever by the guy singing. United breaks guitars!