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Go beyond social media monitoring

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From the category archives:

Content Of Interest

Social Media Strategy Should Be Spread Across Multiple Departments

by Eric Melin on July 30, 2010

Top 5 Things for Marketers to Learn from the Old Spice Man

by Eric Melin on July 23, 2010

A Common Sense Approach to Social Media Metrics

by Eric Melin on July 21, 2010

Top 8 Most Influential Old Spice Man Videos

by Eric Melin on July 16, 2010

Semantic word totals from Gulf Oil Spill study

by Eric Melin on June 7, 2010

If Facebook keeps me from ever having to hear Nickelback again, I forego my privacy

by Eric Melin on May 21, 2010

Social media monitoring only sees half the picture

by Eric Melin on May 17, 2010

Royals manager Hillman fired, not a lot of Internet buzz on Yost

by Eric Melin on May 14, 2010

Kagan's Supreme Court nomination not a surprise if you've been listening

by Eric Melin on May 10, 2010

Takeaways from the Free State Social

by Eric Melin on April 30, 2010

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